5 Benefits of Cross-platform App Development - Web Bull India

Mobile app development has become quite popular in this decade. And it has become essential to adopt this trend and get a mobile app built for your business to survive in the market for a long time. People are now spending more and more time on their mobile phones, and out of this, they spend a considerable amount of time browsing mobile applications. As the mobile app industry is growing at a faster pace, the need to cope with this high level of competition surges as well. But now the question is how can you stay above with your app? How can you get an affordable, functional, cost-efficient, and engaging application? The best way to achieve this is by getting a cross-platform application built.

Actually, there are multiple mobile app development platforms available now that is different mobile phone users use different Operating Systems and different devices. And choosing to get an app built for just one of these platforms may not give you the desired profit. This is the key reason why most it is a smarter idea to go with a cross-platform application development approach.

And why would you go with native application development and get your app developed for a specific platform when you can easily accommodate multiple platforms with less effort and fewer expenses? Choosing cross-platform application development is a cost-effective solution as well.

Also, you would be surprised to know that as per research, nearly 48 percent of the business owners around the world are running a cross-platform app.

Now, let’s take a look at the major benefits of cross-platform app development here.

Code reusability

The cross-platform application development approach allows developers to work on just a single code base, which can run on multiple platforms or Operating Systems. Relying on this single and shared code base can remove the repetitive tasks of coding again and again separately for different platforms. This speeds up the application development process as well unlike the platform-specific approach. It also helps developers overcome several challenges like writing codes natively for every single platform and acquiring skills and knowledge on innumerable application development tools needed to support all mobile devices. The reusable code base enables developers to address and fix bugs as well as additional enhancements on multiple platforms at one go, instead of doing the same thing for every single platform separately.

Cost reduction:

During the native application development process, organizations need to assemble multiple teams of developers having diverse skillsets. Natively building an application for specific platforms also increases the budget as developers need to build the same application differently using different tools and technologies for different platforms. On the other hand, the cross-platform application development approach enables developers to share a common team of developers and a common set of technologies and tools, making it a more efficient and less expensive option. Also, finding skilled application developers is a time-consuming task. Furthermore, the more the number of teams and the more the number of developers, the higher will go the application development cost. This again makes cross-platform application development a smarter choice as you can get it built with a single team and fewer developers, which can cut down the application development cost to a great extent.

Fast application development and faster time to market:

When users interact with a brand or a business, the first thing they expect is to get their desired products while enjoying a consistent and seamless user experience. In simple words, the users look for convenience while browsing an app. And failing to stand up to the users’ expectations can make them look for their products from somewhere else and switch to other similar apps. Hence, it is crucial for businesses to build and market their apps analyzing the user needs faster than the competitors.

And because cross-platform application development relies on a single and shared codebase, this approach can speed up the development process and can ensure faster deployment, marketing, and launching of the app on more than one platform at one go. Also, developers can use frameworks like Flutter and React native for faster development of the app and can reduce the overall application development lifecycle.

Also, with this approach, app maintenance and support are much easier. Updated and error fixes can be synchronized and pushed to all the platforms at once.

Brand consistency:

With cross-platform application development, you can easily create a consistent experience and brand image much faster across all platforms and devices using the same UI components for all.

Broader market reach:

Deploying an application on more than one platform can broaden your market reach. With iOS and Android covering 98 percent of the mobile market, it has become essential to launch your app on both to reach out to the maximum number of users across the world. And cross-platform application development can ensure the same in the fastest and easier way. It facilitates the access of your application to a broader market by helping you to launch your app on different platforms in one go. This also results in increased revenue.

With cross-platform app development, achieving more ROI, and engaging more users to become easier as compared to having an app for just a single platform. Moreover, with this application development approach, you can remove the burden of a long and cumbersome development process and can market the app faster, augmenting your long-term business profits.